Our approach
What matters to you?
Let’s start there
Building a strong relationship
An accountant you can trust
We know what it’s like to be founders, to start a business with its different strains and struggles. We've done it.
Sampson Fielding was founded in 2020 through a desire to offer something different to the accounting industry. We set out to create a firm that combined a trustworthy and friendly service with a strong focus on quality, proactivity and efficiency.
A firm that understands you
Solutions rooted in experience
Our experience growing our own SME has taught us that we need to understand the wider aspects of the business, not just the financials. So when we are trying to help your business scale, that's exactly what we try and do.
To provide accurate and timely insight and reports into your business's financial health, we use the latest technology including QuickBooks, Xero, Sage and Apron.
What makes us different
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Extension of your team
We work closely with you to become part of your team, we want to feel your business, understand all the ins and outs.
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Accessible, expert partners
Our partners are accessible and hands-on, both to clients and to all members of the team. When you work with our firm, a senior person will always be close by.
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Doing more than expected
We are always on the front foot to pre-empt what you need and are open about what delivering this might cost you.
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Behaving correctly even when no one is watching
We do an excellent job and do it in the right way, even if no one is watching. We make sure you know what your responsibilities are (we don’t work with clients who work outside of the law).
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We don’t over-promise or under-deliver
We play to our strengths and don’t pretend to be experts where we’re not; if we can’t help you we’ll refer you to someone else who can.
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Treat our clients like family
We prioritise talking on the phone and discussing matters before sending emails; no one likes receiving emails full of complex detail or with bad news buried in the details.
Technology & Integrations
Our Services
At Sampson Fielding, we differentiate ourselves through the relationships we build and the impact we have on our clients.
Get in touch
We start with a conversation — no pressure, no sales script. We will listen to what is working, what is not and where you want to get to.Then we will tell you honestly how we can help.